Resources for Participating Restaurants

To ensure we are setting up our participating restaurants for success, we have created a complimentary marketing toolkit! This toolkit provides you with the tools to communicate to your audience about participating in Frederick Restaurant Week.

Marketing toolkit includes

• Marketing strategy tips

• Social media best practices (including sample posts)

• Digital assets (i.e. logo files, digital templates, social graphic templates)

• Printable poster for your restaurant

• Restaurant’s Responsibility to Post on Social Media

Restaurant’s Responsibility to Post on Social Media

• Each restaurant is responsible for posting a minimum of 3 social media posts on your preferred platform (Facebook, Instagram, and/or Twitter) to promote your restaurant’s participation before/during Restaurant Week. We have included social media templates and images to help with posts.

• Make sure to tag Visit Frederick - Maryland in your posts. This will help our team promote each restaurant’s social media posting for Restaurant Week. (@FredRestWk) 

Social Media Post Templates Coming Soon! 

Possible Taglines That Could Be Utilized in Posts

• Savor the moments that bring us together

• Showing support has never been so delicious

• A tasty way to show support

• Give your kitchen some time off

• A delicious diversion from everyday

• Celebrate our city’s culinary community